Herschend Enterprises is a family of companies who focus on family entertainment. For nearly six decades, Herschend Enterprises has operated with the purpose to bring families closer together by Creating Memories Worth Repeating®.
Herschend Family Entertainment owns and operates entertainment, tourism and hospitality properties across the country. HFE properties are committed to delivering wholesome and immersive experiences with soul and depth.
Herschend Live, launched in August 2018, manages and owns innovative touring live event properties that offer families opportunities to connect through unique shared experiences. The Harlem Globetrotters are the first Herschend-owned property under the Live banner, entertaining millions of fans and families each year with their legendary basketball magic.
Halo: Outpost Discovery, a partnership with Microsoft's 343 Industries, is a touring fan experience that brings the Halo video game universe to life. This weekend-long event lets you step into Halo’s beloved science fiction setting like never before, with immersive themed attractions, interactive in-universe encounters, the latest playable game releases, and so much more.
Herschend Entertainment Studios, the media arm of Herschend Enterprises, creates emotional connections using characters and stories by developing and producing family entertainment for television, film, digital and publishing.
Pink Adventure Tours has delivered over five million guests to the world’s most scenic vistas since 1960.
Expert guides, iconic pink tour vehicles and breathtaking destinations
leave indelible memories from the American Southwest that will be shared for a lifetime.
Here at Herschend, We Lead with Love. We are committed to being a part of something bigger than merely a “job,” and that requires an unchanging foundation. For our efforts to stand the test of time, they must be built upon unwavering values, like being patient, kind, humble, respectful, trusting, unselfish, forgiving, truthful, and dedicated. These principles aren’t just words, they are the root of our everyday actions. Learn more about our commitment.